Impact & Expertise

Pubblicazioni

  • The Connected World: The Digital Manifesto: How Companies and Countries Can Win in the Digital Economy

  • David Dean, Sebastian DiGrande, Dominic Field, Paul Zwillenberg
  • January 2012
  • The Internet is driving growth and job creation, generating up to 8 percent of GDP in leading nations. Its center of gravity is shifting from fixed to ubiquitous access, from developed to emerging nations, and from a passive to a participatory medium. To win, companies must strengthen their “digital balance sheets.”
  • APPROFONDISCI SU BCG.PERSPECTIVES

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