Pubblicazioni
Le pubblicazioni BCG rappresentano il nostro pensiero più aggiornato sui più importanti temi di business del nostro tempo. Attraverso estese indagini e analisi rigorose i nostri esperti arrivano al cuore dei problemi che più impattano il vostro business. Siamo sempre alla ricerca delle più recenti innovazioni in ogni campo e in continua esplorazione dei trend essenziali per chi opera in contesti competitivi in costante evoluzione.
Abbiamo una lunga tradizione di creazione di idee innovative e di scoperte di concetti nuovi che sono presto diventati lo standard nel proprio campo di applicazione.
Latest Publications
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- Report
- May, 2012
- Rethinking Personal Data: Strengthening Trust
- John Rose, Carl Kalapesi
Appropriate use of personal data can create new economic and social value. According to a new report by the World Economic Forum, unlocking this value will require a set of trading rules—clear guidelines for using data and safeguarding against misuse and theft—that balance the interests of all stakeholders.
- APPROFONDISCI SU BCG.PERSPECTIVES
- Focus
- May, 2012
- Maintaining M&A Momentum in Chemicals: A Perspective for 2012 and Beyond
- Udo Jung, André Kronimus, Peter Nowotnik, Alexander Roos, Sebastian Stange
The global chemical industry is in transformation, reshaped by the rise of emerging economies, the growing strength of a new breed of low-cost producers, and tightening supplies of raw materials. These three forces are driving the sector’s M&A activity in what is shaping up to be a lively 2012.
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- APPROFONDISCI SU BCG.PERSPECTIVES
- Focus
- May, 2012
- Unlocking Growth in the Middle: How Business Model Innovation Can Capture the Critical Middle Class in Emerging Markets
- Zhenya Lindgardt, Christoph Nettesheim, Ted Chan
The middle class in emerging markets is exploding in numbers and spending. Multinationals have taken note but have often struggled when trying to capture this crucial group. Serving it profitably typically requires adapting multiple aspects of the business model simultaneously, from product features to pricing to distribution.
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- APPROFONDISCI SU BCG.PERSPECTIVES
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